" We treat our jeans like paintings, using the denim as our canvas, the washes as our medium, and the premium denim lifestyle as our inspiration for our design, to create the perfect pair of jeans". With striking denim washes and fresh new product every month, combining a love for Americana West and Premium European denim, Rivet De Cru's look and feel is not your normal pair of jeans. We create timeless denim in a world of constant change.

The signature RV back pockets on our premium jeans are currently being sold from the beaches of Los Angeles & Miami, to the streets of England & New York, and hang in the walls of Harvey Nichols Dubai. I, Ruben Dario Campos invite your to preview our mens denim new arrivals section every month.